Step Up Your Business Now With Your Mastery Workshop Self Study Audio Course

These audio self study segments provide you with digital recordings of our recent Mastery Workshop For Small Firm and Independent Professionals.  The audience for this workshop included computing professionals and IT consultants, search professionals, family law specialists, executive coaches, communications consultants and more.

You can purchase these sessions individually for $39.95 each, or buy all four together for $119.95 and save $39.85.

Session 1 — Hear a group of seasoned entrepreneurial professionals, led by Steve Walmsley go through a range of approaches and tools that cover:

• How to more effectively present yourself and set expectations for a strategic relationship with new clients and prospective clients
• How to re-position yourself with current clients so they can better appreciate your specialty and your commitment to serving their business
• Approaches to create meetings that your clients are enthusiastic about, and committed to "closing" on agreed objectives
• How to create "1/2 baked ideas" instead of detailed proposals that no one reads
• Engaging strategies and patterns of self-less questioning that create dynamic and continuous conversations of business needs
• Approaches to market-building — when and how to market "selflessly" and get real gravitational pull

Session 2 — In Session 2 we hear the Mastery group, led by Sherri Spikes, responding to her insight as a business person, pushing the limits of web based and email marketing. She helped them push through their resistance

• "I know I should publish, but I don't have time..."
• "I don't need a web site for basically a local market..."
• "I can't imagine how I could maintain professional integrity using cheezy internet marketing techniques..."

In Session 2 you'll learn about:

• Moving beyond a traditional brochure site enabling you to create relationships and appetite while building your database
• How to build your reputation as a specialist in your field through web publishing and awareness strategies
• How to create passive income generating opportunities with your web-site
• A list of resources to help you make it happen

Session 3 — hear the group pick up the next morning and launch into a round-table discussion.   It turned into really big picture business building brain-storming.  Detailed questions and energetic discussion on:

• Getting serious about building a name as a specialist in your field
• Publishing for awareness and profit
• Build once and get value often
• Building from current strengths and markets, to build new products for new markets with new distribution mechanisms

Session 4 — the final session of this 2 day training, covered an important set of topics, bringing all the pieces together:

• Using client relationship tools to deepen relationships of value.
• Setting up your practice to be efficient and building your business on top of a stable professional practice.
• An emerging model of networking for success — creating value driven, inter-linked connections that lift you and your associates to higher levels of performance.
• A detailed implementation map to guide you to the top priorities and a process over three months to keep focused on the right things, to pick yourself up when you fall down and to drive stable revenue patterns and detailed implementation of business building ideas that you will pick up over the entire program.

Buy all 4 sessions for only $ 119.95